Category: Ethics

When it comes to leadership in all its varying forms and style nothing and I do mean NOTHING will beat the penultimate leadership style of LEADING FROM THE FRONT.

Up until recently, there were very few real world examples of LEADING FROM THE FRONT.

The current and most relevant example is Volodymyr Zelenskyy. Yes, the President of Ukraine, Volodymyr Zelenskyy. In the current situation with Russia invading Ukraine, the Zelenskyy is out there fighting to push back the invaders, he is also out there fighting on behalf of his country to more international support.

The Ukrainian President is out there, on the front lines, walking his talk. How many “leaders” do that on a daily basis. How many leaders, today, are willing to walk out there where the bullets are flying.

Volodymyr Zelenskyy is the definition of Leading From The Front. He is out there fighting for his country, his constituents, his family and for his life. He is the epitome of walking his talk. He could have opted to rule from behind a desk far from the fighting. Instead, he opts to walk out to where the bullets, mortars, missiles, and tank shells are flying.

Sure there are many politicians that “claim” they lead from the front. Without shame they claim that they are out there and “no one works harder for their constituents than they do”. Yet when the opportunity to go to the front comes, they go there in a chauffeured limo. Then the moment things look like they are going sideways these politicians duck back in, speed away. Soon they find comfort in their nice cozy, comfy office chairs as far away from the front-lines as they can get.

Then there are some political officials that will flat out ignore a direct order to go to the front-lines. When questioned about why they are not going to the front-lines, their only response is a dirty look and a “cackled” laugh. Next question, please.

So much for working hard or is it working hard at avoiding any hard work? I challenge anyone to prove me wrong or try to change my mind when it comes to those politicians.

But, this post is not only about politicians. It is also about business managers, military personnel and the countless others that want to be great leaders but do not want to put in the work. They may claim they are putting in the work but yet, they are continually found behind their desk managing by email or zoom or by text (this is the worst of all). Again, I ask how can you become great if you REFUSE to get your hands dirty.

Who does not want to be known as one of the great leaders of our time? I promise you this: The person is lying if they claim they do not want to be great.

Sure, some people may be satisfied with their life if they never are seen as great. Some may be perfectly fine if they can achieve some level of greatness. No matter if a little, some or none and sure as the sun rises, everyone wants to be great.

There is absolutely nothing wrong with being great. As many have said (including myself) time and time again, to be great you have put in great work.

WORK! W-O-R-K!

There’s that nasty four-letter word. It will never go away especially when you want to do something and be something. You have to put in the work. THERE IS NO SHORTCUT TO BEING GREAT.

However, you can move the process along by getting out there and Leading from the Front and by leading from the front means you are out there ACTIVELY participating.

You are out there NOT getting in the way. You are out there not for a photo-op but to actually do something that is helping. The following is what you can do to become a great leader:
• Stand Up
• Step Up
• Go To The Front-lines
• Dig Foxholes, Fill Sandbags, Chop Wood, Carry Water
• Stay Out of The Way

That is it. It does not get any clearer and better than that. Get To Work!

Thank you for your time and consideration,
David G. Guerra, MBA

weather vane in the wind — Photo by Jordan Ladikos on Unsplash

CHANGE is the word of the day. For many out there believe if they hold their breath long enough this latest “wind of change” will blow over. Well, not this time. Folks, especially those that feel their OLD WAYS (a.k.a. the old we’ve always done it this way and the old if it ain’t broke don’t fix it) are threaten to cease existing.

Guess what? You and those like you have had your heads so far up your four points of contact that when you pop it out I will happily be the one to tell you: IT IS ALL BROKEN and there is no going back.

The “winds of change” are blowing all over the planet and no pandemic, no closed-mindedness. nor preconceived ideas & outdated ideologies will stand in its way.

As a leader you must have that open mind and believe that the coming change is the natural progression of our existence as human beings. For a few short weeks not so long ago, we stood together in defense of microscopic virus that has the potential to wipe every human off the face of the Earth.

Think “War of the Worlds” kind of scenario in this case we, Earthlings, are the invading Martians. It was the simple microbe that almost wipes the invaders out. But, we do not have the luxury of jumping into a rocket ship and going home. We are home. Now in the midst of all this we stand apart.

Now, as we start to see signs of beating back the pandemic some imbecile with complete disregard for human life, dignity, and humanity goes off and kills someone. Someone that imbecile sworn an oath to protect and serve. That someone was George Floyd. We all know that when George Floyd woke up that morning quite possibly the last thing on his mind was that “today, will be the day that he would change the world“. Yet, he is gone and the world is changing.

As LEADERS, you have a duty to ALL those you to lead to lead by example. Be the first to embrace the coming change. Do not embrace change because it is the right thing to (because it is) and not because it is the cool thing to do (because it is) but because as times change a real leader must accept change. Even if sometimes that change is not to their liking and the cold hard fact is: CHANGE DOES NOT GIVE A DAMN WHAT ANYONE THINKS!

So, if you want to continue being a LEADER, then get up, get out there and LEAD THE CHANGE FROM THE FRONT!

Yes, it is that simple!

Thank you for your time,

David Guerra, MBA