The Pandemic Guide To Leadership

Welcome To The New Norm

The new normal, the new norm and other references to this new way of living and being. In case, you have not caught on because things continue to evolve then let me share this with you. All this talk of the new norm is a new way of saying CHANGE.

Yes, change. We have all been warned that change is coming and to be ready for change. I know I have shared that with you throughout the history of my podcasts, videos, blogs and articles. As a former Active Duty US Army Infantryman, change was what my active duty life was all about and thus difficult to shake the specter of change looming just one step behind. That is why I am such a proponent to be ready for change when it arrives.

As a Leader, it is up to you to be an engaged pupil in the art of managing change. Managing change? Yes, I believe when it comes to change all we can do is to manage it as we can NEVER master change. As change is always a dynamic, fluid situation which is susceptible to way too many external factors which influence just about all aspects of the evolving situation.

Having a firm grasp and understanding that while we would like to control change, it is not going to happen. While I am not advocating riding the wave of change, I am saying think of change as a white-water rafting. You are on the raft and you have some semblance of control with the paddle. Sure, you can guide your raft to the shore or down the river but where you actually end up will most certainly not be exactly where you wanted/planned to be. Sound familiar?

Sounds a lot like real, true blue leadership. While leaders have a plan and ready to put in place that plan and like all other plans before that plan things do not always go as planned. Just like most of the battle plans in the history of battle plans, they go into the trash can the moment the bullets start flying.

However, do not for one second believe that you should abandon hope when you develop, create and implement a plan. While it may be difficult kick off that plan during a time of crisis such as the current COVID-19 pandemic, it should not stop you from doing so. Any and every Leaders worth his or her weight in salt are on the lookout for staying the course of the plan once executed. Yet, when things do not go as planned, leaders are ready to adapt, improvise and overcome as leaders are expected to do so.

Folks, change will continue to surround us for the far foreseeable future. Change is the new norm. Change is what we as human have always been exposed to, but it was so low level that now with the Pandemic it has risen to the top, which means that as Leaders you have to rise above that. That is non-negotiable because that is the new norm.

Thank you,
David G. Guerra, MBA
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